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The world's most valuable luxury brands in 2024 – European companies step up competition

The world's most valuable luxury brands in 2024 – European companies step up competition

The sale of luxury goods, despite the inflation that has hit the world, is quite stable and even growing globally

Each year, leading brand valuation consultancy Brand Finance tests 5000 of the biggest brands and publishes over 100 reports, ranking brands across sectors and countries.

We bring you the estimated value of the 10 most valuable luxury brands in 2024.


The luxury goods industry, which, in addition to fashion, includes cosmetics, fragrances, watches, jewelry, bags and cars, is growing year after year, the Telegraph reports.

In first place is Porsche, worth $43.1 billion, which has surpassed Louis Vuitton, worth $32.2 billion.

Chanel is in third place, followed by the brands Hermes, Gucci and Dior.

The list also includes Rolex, Cartier, Ferrari and Tiffany & Co. /Telegraph/