The beauty, aesthetics and physical well-being industry in Kosovo will have a dedicated fair for the first time, while new details about the organization of the “Beauty Fair Kosovo 2026” were revealed in the Telegrafi për Biznes podcast by organizer Sherife Kqiku-Vishaj, CEO at PR Solutions.

According to her, the idea for organizing this fair came after research that showed the lack of such a platform in the country, despite the great development of the sector.

"We have seen that there is a lack of such an organization in Kosovo to gather all the actors related to beauty and the interest has been very great", said Kqiku-Vishaj.

The organizer emphasized that the interest from businesses has exceeded expectations and that industry in Kosovo is more developed than initially thought. "When we started contacting them, we saw how developed the industry is" she expressed.

Follow the full podcast here:

Beauty Fair Kosovo 2026 will be held on April 24, 25 and 26 at the Fair Hall in Prishtina Mall, where around 50 local and international brands are expected to participate, including aesthetic clinics, cosmetic companies, beauty salons and suppliers of aesthetic technologies.

Fair aims to create a presentation, promotion and networking platform for industry businesses, as well as bring live demonstrations, promotional activities and a Beauty Congress with experts in the field.

The event is expected to attract tens of thousands of visitors over three days, becoming a reference point for new trends and the development of the beauty industry in the country. Organizers have also announced that the fair aims to become traditional and will also be accompanied by new initiatives, including the launch of a magazine dedicated to the industry.

Interested businesses can apply for participation through official channels. Beauty Fair Kosovo, while the organizers expect the first edition to mark the beginning of an event that will set a new standard for this sector in Kosovo.

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