Turkey has hit German sports equipment giant Adidas with a fine of more than $15,000 for failing to inform customers that one of its flagship shoe models contained pigskin.
The Muslim-majority country's advertising regulator criticized Adidas for describing its "Samba OG" sneakers as made from "real leather," without specifying that they came from pigs.
In a ruling seen by AFP, it said the use of materials "contrary to the religious sensitivities of the majority of society must be clearly mentioned" in advertisements and product descriptions.
The regulator imposed a fine of 550,059 liras ($15,200) in response.
Adidas did not immediately respond when contacted by AFP for comment.
In 2020, Turkey's Presidency of Religious Affairs ruled that "it is not permitted to produce shoes or clothing from pigskin or pig hair."
"Almost all Muslim scholars agree that pig skin cannot be purified by tanning or similar processes." /Telegraph/
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